Target Market, Market Segmentation Project

In Powerpoint, please do the following:

Using each of your two magazines that you were supposed to bring into class...

1) Provide the Name of the Magazine you are using.
2) Try to define the target market of the readers of the magazine. Use some of the demographic categories...extra points if you can use psychographic categories.

3) Select three advertisements in EACH magazine.
4) Provide the name of the Company and the product featured in the advertisement.
5) Try to define the demographics of who would be interested in the advertisement. You must also include some psychographic descriptions.

6) Please be sure you use pictures and DO NOT USE FULL PARAGRAPHS on your slides.