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Rev's Marketing Concepts Class
Thursday, December 9, 2010
Quiz Friday, December 10th
There will be a Quiz on Chapter 11 on Friday, December 10th.
A review sheet will be given out in class on Thursday, December 9th.
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2015 Chapters We Will Cover
Consumer Behavior
Market Segmentation, Targeting, and Positioning
Relationship Marketing and Customer Relationship Management
Product and Service Strategies
Developing and Managing Brand and Product Categories
Personal Selling and Sales Promotion
Pricing Strategies
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