Brand and Packaging Product

1)  Product Lines

Select 3 lines of products that interest you.  Identify the various brands sold in that product line.  Use the Internet and corporate Web Sites to find out specific product information.  List the similarities and differences among products.

2) Packaging

Packaging of a product can affect many things.  One of the more important things is that it can affect sales.  Choose a product that you feel offers unique packaging.  Get a picture of it off the Internet and describe the packaging.  Include things such as what makes the packaging unique and how the uniqueness helps or hurts the value of the brands.

Also include what role the packaging plays for the product and WHY (promotion of the product, defines the products identity, information on the product, meets customer needs, protection of the product, or enure's safe use.).