Wednesday, May 13, 2015

Sales Promotion/Personal Selling Project

I.                 Sales Promotions
a)      With your phone, go to at least 2 stores and take pictures of  THREE “TRADE-ORIENTED” Sales Promotional items.   Then, put them in a power point…explain what you like about them and why they appeal to you.

b)      Tell me about 3 “CONSUMER ORIENTED” sales promotions that YOU have taken advantage of in the past 6 months.


 II.               Personal Selling
a)      Provide me at least 2 examples of when you have been a recipient of PERSONAL SELLING.  Tell me who the company was, what the product was, and what you thought of the Sales Person and WHY!!

b)      With the examples above…tell me if you purchased the product and if the Sales Person had any influence.

c)      Also, tell me if the company you purchased the product from provided an opportunity to get feedback from you regarding your purchase….AND what your feedback was.

a.      If the company did not, let me know if you wished they had and what you would have said in the post purchase feedback.

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