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Rev's Marketing Concepts Class
Friday, April 16, 2010
Book Work Questions
Page 274, 1-10. Just need to write the answers. Due Wednesday, April 21st.
We will review on Monday for the "Quest".
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2015 Chapters We Will Cover
Consumer Behavior
Market Segmentation, Targeting, and Positioning
Relationship Marketing and Customer Relationship Management
Product and Service Strategies
Developing and Managing Brand and Product Categories
Personal Selling and Sales Promotion
Pricing Strategies
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