Develop two positioning maps which contain 6 companies.
Remember they rank companies based on Price and Perceived Quality.
Be sure you select specific products, for example, don't select "CARS", select a specific category of car. You can't compare a Honda Pilot with a Corvette.
You can create it in Paint, Powerpoint, or Word.
Here is an example (you can't use):
Wednesday, September 30, 2015
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